Amazon Debuts Sumerian To Help Developers Make VR, AR, 3D Apps

Amazon jumps into virtual reality with Sumerian for building VR apps in the cloud

Amazon jumps into virtual reality with Sumerian for building VR apps in the cloud

Amazon Sumerian scenes will run on any browser supporting WebGL or WebVR graphics rendering, which means it can run on mobile devices, head-mounted VR displays, digital signage, and web browsers.

Amazon Sumerian, the post notes, "doesn't require you to have 3D graphics or programming experience to build rich, interactive VR and AR scenes", and "provides tools and resources that allows anyone to create and run augmented reality (AR), virtual reality (VR), and 3D applications easily".

Once a developer has created a 3D scene, they can publish and run it on a number of platforms - including Oculus Rift, HTC Vive, and iOS. Developers can choose from Amazon Sumerian's library of pre-built objects, download and import objects from third-party asset stores such as Sketchfab or Turbosquid, or create and import their own objects.

Amazon launched the service during the AWS "Midnight Madness" pre-show event in Las Vegas.

Immersive technologies such as virtual reality and augmented reality could soon become much more commonplace thanks to the launch early Monday morning of a new development platform by Amazon Web Services Inc.

On top of this, developers get access to a set of "hosts" - 3D characters that they can customize to interact with an end user.

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In the enterprise, AR and VR are poised to make a big impact. 3D objects (e.g. furniture, buildings, and natural objects) and characters can be place into into "scenes" (e.g. rooms, office environments, and landscapes).

In a press release, Marco Argenti, Vice President, Technology, AWS said, "Customers across industries see the potential of VR and AR technologies for a wide range of uses-from educating and training employees to creating new customer experiences". Today, Amazon Web Services (AWS) has announced a new piece of online software that creators can use for their VR and augmented reality (AR) projects called Amazon Sumerian.

However, customers are afraid of the up-front investment and specialized tools needed to craft useful VR or AR apps.

The Amazon Sumerian also assists with mapping services from Mapbox.

Amazon is also offering the integration of Sumerian with the artificial intelligence infrastructures, Amazon Lex and Amazon Polly, for automatic speech recognition, language understanding and text-to-speech capability applications.

Amazon says that there is no cost associated with the software and that customers must only pay for the storage used for their 3D assets and the volume of traffic generated by the content they create.

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