Walmart Will Soon Bring Meal Kits to Thousands of Stores

Source Walmart

Source Walmart

They will be available for purchase at 250 stores nationwide, with plans to roll out to more than 2,000 this year. Walmart's offering comes after news that Amazon began selling its own pre-portioned meal kits via AmazonFresh. Additionally, the service will not require a subscriptions, like main-stream kits. However, a noted problem within the industry has been maintaining the attention of these subscribers.

While companies like Blue April and Amazon have their own meal kits, Walmart doesn't want to just sit around and sell third-party meal kits.

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This move by Walmart is also working to keep up with its bitter rival Amazon.com Inc. Amazon also unveiled in February it will start delivering groceries from Whole Foods through its two-hour Prime Now delivery service.

"These delicious meals give the best or worst of cooks a fresh, easy option for dinner tonight, or later this week", said Tyler Lehr, senior vice president and general merchandise manager of deli services for Walmart U.S. These are exactly the same kits you tend to get through services like Blue Apron, which tend to involve more preparation and more original foods. The stock has a 52-week range of $2.58 to $11.00 and a consensus price target of $5.10.

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